Keka HR, an Indian HR tech company, has appointed Vishal Chopra as Senior Vice President-Marketing, underscoring its commitment to innovation and long-term growth. With over a decade of experience in growth, business strategy and marketing, he has held leadership roles at Freshworks, Hiver and Cvent, where he played a pivotal role in driving customer acquisition and business growth.
In his new role at Keka, Chopra will lead brand strategy, digital marketing initiatives and global expansion efforts, ensuring the company remains at the forefront of HR technology. His expertise in performance marketing, customer engagement and data-driven growth strategies will be crucial in enhancing Keka’s market presence, optimising go-to-market strategies and strengthening customer relationships.
Chopra’s appointment marks a significant step in Keka’s journey to becoming a global powerhouse in HR technology. As the company continues to redefine HRMS solutions for businesses worldwide, his leadership is expected to drive innovation and solidify Keka’s position as an industry leader.
